Successful initiatives are fueled by compelling ideas and ambitious agendas. Guiding our endeavor is a new paradigm of sustainable product development known as Integrated Innovation
Ideal Model should be, transdisciplinary teams of students from industrial design, product design, visual communication design and business systematically work through a matrix of four questions:
What is valuable to users?
What is possible through engineering?
What is desirable to business?
What is good for society and the environment?
Using the model of Integrated Innovation, students aim to create products that
satisfy user needs and desires;
apply innovative but proven engineering standards;
create measurable value for business;
benefit society while minimizing impacts on the environment.
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